Slack – Animation Explainer video

Client:

Slack has revolutionized workplace communication and collaboration, offering a seamless way for teams to stay connected and productive. As their user base continued to grow, they sought a concise and attention-grabbing video to explain the platform's features and benefits to potential users.

The Challenge:

The primary challenge we faced was condensing Slack's complex range of features into a short, 30-second video, while still maintaining a clear and engaging message for viewers. Moreover, the video needed to appeal to a diverse audience, from startups to large enterprises.

The Results:

The completed 30-second animated explainer video exceeded both our and Slack's expectations. The video showcased Slack's core features and benefits in an engaging, accessible, and visually appealing manner, making it an effective marketing tool for the platform.

Conclusion:

Our collaboration with Slack demonstrates the power of well-crafted animated explainer videos in conveying complex ideas in a simple, engaging manner. We're proud to have played a role in helping Slack grow and expand their user base through our creative expertise. At Zelios, we're dedicated to creating compelling videos that not only tell your brand's story but also deliver tangible results.

Storyboard

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Illustrations

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Animatic Slack Storyboard

Get an exclusive behind-the-scenes look at the creation of Slack’s 30-second animated explainer video. This animatic video showcases our meticulous storyboarding process, illustrating how we transformed the initial concept into a captivating visual narrative. Discover how we brought Slack’s story to life with engaging characters, dynamic scenes, and seamless transitions, setting the stage for the final animated masterpiece.