Back to blog

How to Create a Startup Explainer Video?

Founder & Director

Table of contents

Therefore, if you have just launched your company, you need to consider working with a reliable startup video production company to make the most out of this visual element.

Why Is a Startup Explainer Video Essential?

A startup is a company that faces many challenges when it comes to approaching its audience. With a startup explainer video though, it now has the ability to give a thorough explanation of the brand and its philosophy in a concise video.
Apart from this, the startup explainer can also be repurposed. This means that the same content works on different platforms, thus allowing the company to take advantage of maximum visibility.

The Types of Explainer Videos

If you take a look at the best startup explainer videos, you will notice that they are all effective at conveying a story to their viewers. This can be achieved by various methods, like the type of video and production design. The available types of explainer videos are the following:

  • 2D Animation – one of the most popular types of explainer video is undoubtedly the one in 2D animation. Whether you decide on a simple chalkboard or 2D characters, it is a video type that will be very effective.
  • 3D Animation – if you want to make the extra effort, you can choose an explainer video that utilized 3D animation. This allows you to show professionalism since the result will be very impressive.
  • Live Action – some startup demo videos are also utilizing live footage. This is exceptionally great for brands that want to showcase how their products work and include testimonials from the industry’s experts. Of course, this type of video can also be combined with animated elements.

The Stages of Creating a Startup Explainer

The Stages of Creating a Startup Explainer
As you may understand, the explainer video is a tool that will help your company grow. Therefore, you should prioritize startup video production to help your audience learn more about your products or services.
Below, you will discover the stages for creating an effective startup explainer:

  1. Determine your audience,
  2. Find the message you want to communicate,
  3. Collaborate with the right startup video production company,
  4. Choose the type of startup explainer video that fits your business,
  5. Complete the startup video production process,
  6. Let the video production agency do the post-production.

The Bottom Line

There is nothing more important than communicating your message and vision to your target audience. Get in touch with Zelios to learn more about the best startup explainer videos and find new and interesting ways to convey your philosophy.

The best explainer video for your business
The best explainer video for your business

The visibility and success of your company or product in the market depends on a high-quality explainer video. Zelios team has realized more than 100 successful projects and knows how to turn video into an effective marketing tool.

Want to make your project the next one?

Leave a comment

Like the article? Share it with your friends!
Let's get in touch!
Get a free audit and promotion strategy for your video by filling out only three fields!