How to сreate a high-quality explainer video for fintech?

How to сreate a high-quality explainer video for fintech?

If you work in the financial technology industry, there is a good probability that you have become familiar with explainer videos and pondered the ways in which you might benefit from utilizing them for your brand. The solution is straightforward: explainer videos are a wonderful method for presenting new goods and services to your clients. Developing a high-quality explainer video is dependent on a number of different aspects being in place.

Written by

Vlad Baranov

In this article, we will tell about rules to consider when creating a video for fintech.

Factors for creating a good explainer video for fintech

As a fintech company, you may be wondering what to put in your explainer video. How do you know what will make it effective? Let’s review this in detail:

  • Write an outstanding script. Remember that this is the “heart” of financial technology educational videos;
  • The coherence and logic of your explainer video are also essential: when there are several scenes, your audience may not comprehend what they need to get for themselves if the varied portions don’t mesh together or flow easily from one segment to the next;
  • A video’s visuals should also be eye-catching, yet not distract from the main message. If you are unsure of your message before commencing any graphic design or animation for your explainer video, you may benefit from making a list of crucial points;
  • A successful financial technology video must convey the right, clear, and accurate message. There should be no unanswered issues or problems left in the audience’s mind after watching the video. A company’s customers must be able to see the value in working with your company;
  • To avoid overwhelming your audience, do not include unnecessary information unless they are essential to understanding how things operate;
  • Furthermore, a good explainer video for fintech should be visually appealing and have a clear voiceover. Enhance the viewing experience by integrating music and other sound effects;
  • As a result, the length of the video should be no more than 2 minutes because people don’t want to waste their time.

What is the value of an explainer video for fintech

What is the value of an explainer video for fintech?

  • When it comes to attracting new customers to your product or service, a well-produced explainer video may be a powerful tool. You may utilize it to show your customers how your product will benefit them, which will stimulate their interest and lead to a sale;
  • Instead of content that is just advertising to customers, they are more likely to favor video that truly helps them make decisions in their day-to-day life;
  • This is a fantastic technique to draw in new customers who will come to trust and believe in your business. According to Hubspot, 72 percent of people prefer to learn about a product or service through video rather than text. Informative videos are more likely to entice viewers than those that are merely entertaining or entertaining;
  • Viewers will spend more time on your site if your explanation video is more helpful.

If you want to learn more about the benefits of video explanatory for your business, read our article:


This type of video can be a great tool for introducing your product or service. You can use it to get your customers interested in what you’re offering and see how it will benefit them. If you are looking for a video production firm to create such an important video for your company, contact the professionals at Zelios Agency. You’ll get a great implementation of your project!

The best explainer video for your business
The best explainer video for your business

The visibility and success of your company or product in the market depends on a high-quality explainer video. Zelios team has realized more than 100 successful projects and knows how to turn video into an effective marketing tool.

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    CEO, project manager
    Vlad Baranov

    Vlad Baranov is a CEO and Project Manager at Zelios who has vast experience of working with a range of companies in the past and has led the creative sessions for project kick-offs. He has overseen several initiatives from their conception to their execution.

    He acts as a mentor to his team members and supervises the creative team of video designers, all the while bringing fresh, inventive, and demanding techniques of creative execution for all of the projects he works on.

    He is the most committed project manager who oversees their team around the clock and ensures that our clients are fully satisfied. He is in charge of all real-time feedback. His ultimate objective is to deliver high-quality content. Happy clients make him happy and he makes every effort to ensure that his clients are pleased and ready to come back for more!

    Solomia Gamuliak

    Solomia Gamuliak is an amazing illustrator for explainer videos. She is known for continuously pushing and inventing in her profession to successfully transform your inspiration into a finished product.

    The artist Solomia Gamuliak is an illustrator and animator artist who presently. Her perfect illustrations for video explainers are loved by us and clients equally.

    Known for being bold, vibrant, and extremely eye-catching, her illustration style serves as an inspiration to every motion designer working in the modern-day.

    Her work is characterized by thin edges and vibrant saturated colors, and she believes that her drawings, in particular, are sometimes little more than “corny jokes.”

    She is an artist that uses her imagination to produce unique drawings for a variety of printed and digital products. When it comes to transforming ideas and printed media into inspiring graphics, she collaborates closely with her clients and the marketing team of Zelios to ensure satisfaction and quality.

    Account Manager
    Alex Shabliy

    Alex’s excellent customer service skills make the job of the rest of the Zelios staff 50% simpler because he is so well-liked by clients and the team equally.

    His successful support account management does wonders for the clients, the firm, and the team. He handles escalations in a professional and timely manner.

    His sweet nature and extraordinary communication skills help establish trust between clients and our artists ensuring a smooth deal and successful client connection.

    He makes sure that clients receive the services they have requested in a timely manner by communicating client requirements and requests to the concerned artist.

    Alex is a gem that manages projects within the context of client relationships, striving to achieve client objectives while also achieving Zelios’ objectives.

    Graphic Designer
    Tania Kiyko

    A jewel in her industry, Tania Kiyko is not your typical daily graphic designer; she is a rare find. She enjoys illustrating visuals as well as creating graphic design work.

    There is no limit to what you can get made on by Tania. No matter if you need an amazing motion graphic design or some eye-catching video animation, her skills as a graphic designer can help you bring your imagination into reality. Zelios takes great pride in Tanya’s high-quality designer skills, who commits to providing only the highest quality graphic design services to her clients.

    She creates graphics that will make your imagination happy! Tania’s work as a graphic designer and illustrator has always made us at Zelios proud. Her designs bring life to the work.

    She not only uses illustrations and texts to create visual compositions but most importantly she focuses on solving her clients’ problems. When applied to a conventional canvas, her creative approach engages the viewer’s perception, resulting in incredible breaking points that are sure to get people talking.

    2D motion Designer
    Kolya Bahriy

    With so many professionals available, from graphic designers to web designers to user interface designers, it can be difficult to determine exactly what you want. Your initial point of contact, however, should be a motion design professional, as every firm worth its salt is profiting on the spike in demand for video content these days.

    Kolia Bahriy often called “frame-by-frame fanatic” at Zelios enjoys tuning an illustrator’s style and making it move. He mainly focuses on the variety of emotions the frames may express for advertising, explainer videos, Showreels, and logo animation.

    He is a specialist who works as a motion designer for showreels and explainer videos and is considered the boss in his work by bringing visual characteristics to life through animation.

    Simply said, he creates animated visuals! When it comes to Motion Graphics, his artwork and colorful visual effects elevate even the most simple video to a whole new level. He specializes in a wide range of media, including cinema, television, advertising, and digital content.

    3D Motion Designer
    Dima Kotyk

    With a strong sense of style, Dima creates work that is suitable for a wide range of applications, from commercials to short films to music videos to corporate video productions.

    He is a 3D Motion Graphics Designer at Zelios who is both creative and enthusiastic as a part of our dynamic and entertaining team. He develops custom explainer videos for our client’s digital initiatives. He is a team player who not only works autonomously but also collaborates closely with the rest of the team. In addition, with the ability to work fast while paying close attention to detail he maintains a high standard of quality and aesthetics as well.

    Dima ensures that he is involved in every phase of the process, from idea to storyboarding to animation, to ensure that the customer is completely satisfied.

    He collaborates with cross-functional teams at Zelios to create scripts, animations, and visual graphics for explainer videos by conceptualizing, visualizing, and storyboarding them into 2d motion.