3D Animated Explainer Video - Great Option for Your Business

3D Animated Explainer Video – Great Option for Your Business

In recent years, businesses face a lot of online competition. For this reason, they need to create content that attracts their target audience’s attention over their competitors.

Written by

Vlad Baranov

A 3D video explainer is a great idea for every brand that wants to create a piece of content that is shareable, impressive, and can contribute to the company’s growth.

In this article, you are going to learn everything you need to know about 3D animated videos.

What Is a 3D Animation Explainer Video?

What Is a 3D Animation Explainer Video?
A 3D animated explainer video is a type of content that tries to convey a simple explanation about the brand and its products. This specific type of content utilized 3D animation, which means that it uses motion in a three-dimensional environment. All the models in this 3D environment can be viewed from every angle, and for this reason, these videos can transfer viewers into the worlds they create. It’s needless to say that a 3D explainer is one of the most eye-catching types of video content that you can incorporate into your website.

The Benefits of 3D Explainer Videos

There are many reasons why an explainer video in 3D will benefit your business. The main advantages that you will get out of it are the following:

#1 3D Animation is Eye-Catching

As we have already mentioned, the online competition you are facing is fierce. This means that only the businesses that create professional and eye-catching content will win the attention of their target audience. 3D animation is an element that can pique the users’ interest as it can provide them with a unique experience.

#2 It Is the Best for Showing an Overall Overview of the Product

Another great advantage that 3D has over other forms of animation is that it allows you to showcase every angle of the environment or the product. This is exceptionally helpful in the case of highlighting specific parts of your product that are difficult to show otherwise.

#3 It Works Perfectly with Numerous Visual Effects

With the current technological advancements, developers have access to huge libraries of visual effects. This means that you can create a 3D explainer video animation that directly represents your vision.

Does a 3D Explainer Video Have Any Drawbacks?

Despite the significant benefits of the 3D animated video, there are also some drawbacks to it. These are the following:

#1 The Production Cost for a 3D Explainer Video is High

Before you decide to order a 3d animated explainer video, you must determine the amount you are willing to invest in it. If you compare the prices for this type of video, you will find out that it is more expensive than going for a simpler animation style.

#2 It Is Difficult to Make Revisions in the Final Product

All the important decisions for the 3d explainer video animation are taken during the production process. After the video renders, it is very difficult to go back and make changes. For this reason, it might cost you even more money in the long run since you might need to get a new one.

#3 It Can Easily Look Outdated

Technology nowadays is rapidly changing. This means that there is always some new tool that 3D animators can use to create eye-catching designs. As soon as a tool becomes popular, all the previous designs look outdated.

#4 Production Time Is Longer Compared to Other Animation Styles

Another thing that you need to take into consideration is that the video production agency that will create your 3D explainer video will need more time compared to other animation styles. This is because 3D animation takes more work to make all the elements fit together and look realistic.

What Are the Production Stages?

What Are the Production Stages?
If you decide that a 3D video explainer is a right choice for your business, you need to learn what to expect. The production process of this type of video consists of the following steps:

  1. Audience research,
  2. Conceptualization,
  3. Scriptwriting,
  4. Storyboarding,
  5. Illustration and character design,
  6. Animation and rigging,
  7. Voiceover,
  8. Sound design.

The Bottom Line

No one can deny that a 3D animated explainer video is the best way to gain the attention that your product deserves. Contact Zelios to discover the potential of this type of animation style.

 The best explainer video for your business
The best explainer video for your business

The visibility and success of your company or product in the market depends on a high-quality explainer video. Zelios team has realized more than 100 successful projects and knows how to turn video into an effective marketing tool.

Want to make your project the next one?

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    CEO, project manager
    Vlad Baranov

    Vlad Baranov is a CEO and Project Manager at Zelios who has vast experience of working with a range of companies in the past and has led the creative sessions for project kick-offs. He has overseen several initiatives from their conception to their execution.

    He acts as a mentor to his team members and supervises the creative team of video designers, all the while bringing fresh, inventive, and demanding techniques of creative execution for all of the projects he works on.

    He is the most committed project manager who oversees their team around the clock and ensures that our clients are fully satisfied. He is in charge of all real-time feedback. His ultimate objective is to deliver high-quality content. Happy clients make him happy and he makes every effort to ensure that his clients are pleased and ready to come back for more!

    Solomia Gamuliak

    Solomia Gamuliak is an amazing illustrator for explainer videos. She is known for continuously pushing and inventing in her profession to successfully transform your inspiration into a finished product.

    The artist Solomia Gamuliak is an illustrator and animator artist who presently. Her perfect illustrations for video explainers are loved by us and clients equally.

    Known for being bold, vibrant, and extremely eye-catching, her illustration style serves as an inspiration to every motion designer working in the modern-day.

    Her work is characterized by thin edges and vibrant saturated colors, and she believes that her drawings, in particular, are sometimes little more than “corny jokes.”

    She is an artist that uses her imagination to produce unique drawings for a variety of printed and digital products. When it comes to transforming ideas and printed media into inspiring graphics, she collaborates closely with her clients and the marketing team of Zelios to ensure satisfaction and quality.

    Account Manager
    Alex Shabliy

    Alex’s excellent customer service skills make the job of the rest of the Zelios staff 50% simpler because he is so well-liked by clients and the team equally.

    His successful support account management does wonders for the clients, the firm, and the team. He handles escalations in a professional and timely manner.

    His sweet nature and extraordinary communication skills help establish trust between clients and our artists ensuring a smooth deal and successful client connection.

    He makes sure that clients receive the services they have requested in a timely manner by communicating client requirements and requests to the concerned artist.

    Alex is a gem that manages projects within the context of client relationships, striving to achieve client objectives while also achieving Zelios’ objectives.

    Graphic Designer
    Tania Kiyko

    A jewel in her industry, Tania Kiyko is not your typical daily graphic designer; she is a rare find. She enjoys illustrating visuals as well as creating graphic design work.

    There is no limit to what you can get made on by Tania. No matter if you need an amazing motion graphic design or some eye-catching video animation, her skills as a graphic designer can help you bring your imagination into reality. Zelios takes great pride in Tanya’s high-quality designer skills, who commits to providing only the highest quality graphic design services to her clients.

    She creates graphics that will make your imagination happy! Tania’s work as a graphic designer and illustrator has always made us at Zelios proud. Her designs bring life to the work.

    She not only uses illustrations and texts to create visual compositions but most importantly she focuses on solving her clients’ problems. When applied to a conventional canvas, her creative approach engages the viewer’s perception, resulting in incredible breaking points that are sure to get people talking.

    2D motion Designer
    Kolya Bahriy

    With so many professionals available, from graphic designers to web designers to user interface designers, it can be difficult to determine exactly what you want. Your initial point of contact, however, should be a motion design professional, as every firm worth its salt is profiting on the spike in demand for video content these days.

    Kolia Bahriy often called “frame-by-frame fanatic” at Zelios enjoys tuning an illustrator’s style and making it move. He mainly focuses on the variety of emotions the frames may express for advertising, explainer videos, Showreels, and logo animation.

    He is a specialist who works as a motion designer for showreels and explainer videos and is considered the boss in his work by bringing visual characteristics to life through animation.

    Simply said, he creates animated visuals! When it comes to Motion Graphics, his artwork and colorful visual effects elevate even the most simple video to a whole new level. He specializes in a wide range of media, including cinema, television, advertising, and digital content.

    3D Motion Designer
    Dima Kotyk

    With a strong sense of style, Dima creates work that is suitable for a wide range of applications, from commercials to short films to music videos to corporate video productions.

    He is a 3D Motion Graphics Designer at Zelios who is both creative and enthusiastic as a part of our dynamic and entertaining team. He develops custom explainer videos for our client’s digital initiatives. He is a team player who not only works autonomously but also collaborates closely with the rest of the team. In addition, with the ability to work fast while paying close attention to detail he maintains a high standard of quality and aesthetics as well.

    Dima ensures that he is involved in every phase of the process, from idea to storyboarding to animation, to ensure that the customer is completely satisfied.

    He collaborates with cross-functional teams at Zelios to create scripts, animations, and visual graphics for explainer videos by conceptualizing, visualizing, and storyboarding them into 2d motion.