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Why Clothing, Fashion, and Beauty Brands Need Promo Video Production Services

Creative Director

Table of contents

Clothing, fashion, and beauty brands are about style and presence. Read on to discover how video production services can help them attain these.

Video content has transcended beyond fun clips for past time to influential media material used in marketing campaigns. And while many niches have embraced this fast-paced, highly-profitable marketing technique, some still believe it isn’t something they’ll need. It’s why if you run a fashion, clothing, or beauty brand, you’d better jump on the video marketing and promotion bandwagon because you’re missing out on tons of perks.

Benefits of Video Production Services for Beauty, Fashion, and Clothing Businesses

Video marketing is the most significant awareness and promotion-pulling strategy. In 2022 alone, businesses were open to a potential estimated audience of 3.37 billion internet users who consume video content, according to Statista. And 88% of people who market with videos are pleased with the ROI results. As a beauty, fashion, or clothing brand, you stand to gain these benefits if you solicit video production in your promotion campaigns;

Brand Awareness and Reach Boost

With clothing brand promotion videos, your products and services gain more recognition from potential customers. You can reach out and inform more people faster and stimulate an emotional response through high-quality narratives and ads.

Huge Conversion Rates

According to statistics, video content has a 95% audience retention rate than written text. This means viewers spend more time listening to what your brand offers, giving you a higher chance of turning them into customers. Plus, the visuals do more emotional conviction than simply reading cold texts.

Massive ROI

Quality video content has more potential to reach a wider audience and retain more attention. This boosts sales through actual conversion rates, which means you make more profits from sales. Videos are more informative than audio and text, especially regarding new products.

Improved SEO Status

The current Google algorithm favours websites and pages with video content over those with only text or stills. It’s noted that videos pull more traffic and engagement to platforms, which explains why the SERPs give such pages higher rankings. When users search for a related topic, your business page is more likely to appear among the first results than those without relevant video content.

Improved Social Media Platform Engagements

As a clothing, fashion, or beauty brand, you must utilise the endless potential of social media engagements. Businesses that thrive online are noted with a high presence on relevant platforms like Twitter, Facebook, Telegram, Instagram, and TikTok.

demand for video content

And video production services are a great way to fuel the growing community with exciting, enthralling content to keep them loyal.

How to Use Video Production Services as a Clothing, Fashion, and Beauty Brand

Whether you’re a fashion, beauty, or clothing brand, there are numerous ways to utilise video production services in your business. Here are some handy methods;

  • Product Videos – Video production services can help you generate showcase videos for your products and services, including catalogues, galleries, and the latest designs. A relevant example would be a clothing brand intro video.
  • Ads – You can create captivating fashion brand promo videos that feature on various platforms to gain customers.
  • How-To’s and Tutorials – Educational videos can help the audience of a beauty brand agency understand the best ways to use their products and services, like makeup and skincare tools.
  • BTS Videos – You can also create fashion brand videos on how their favourite products are made, as well as insights on the members of the brand’s team.
  • Product Reviews – Video production services can also help you share customer analysis on your products and services.
  • Brand Documentaries – If you’re willing to captivate your community with an emotional take on your brand’s growth and history, nothing does it better than video content.

Where to Get Video Production Services for Your Brand?

Numerous video production services are available around you, but if you seek the best, your sure choice should always be Zelios Agency. As a brand that understands the dynamics of creating scintillating video content, you can be sure of top-quality clothing brand videos for your promotion campaigns.

At Zelios, you get a wide array of video content options, ranging from explainer videos to showreels, animated videos, product showcases, promotional videos, training videos, what-is and how-to’s, corporate videos, and videos for businesses.

Duration and Prices

ANIMATED VIDEOS Services
30 Seconds – from $900
  • Brainstorm
  • Gathering Materials
  • First Draft
  • Completed Showreel
60 seconds – from $1800
  • Brainstorm
  • Scriptwriting
  • Voice-Over
  • Storyboard
  • Illustrations
  • Animation & Sound Effects
90 seconds – from $2600
SHOWREELS Services
30 Seconds – $450
  • Brainstorm
  • Gathering Materials
  • First Draft
  • Completed Showreel
60 seconds – $700
  • Brainstorm
  • Scriptwriting
  • Voice-Over
  • Storyboard
  • Illustrations
  • Animation & Sound Effects
90 seconds – $950

Our prices are affordable and tailored to suit every client’s budget. And we get you involved in the video production process from start to finish.

The best explainer video for your business
The best explainer video for your business

The visibility and success of your company or product in the market depends on a high-quality explainer video. Zelios team has realized more than 100 successful projects and knows how to turn video into an effective marketing tool.

Want to make your project the next one?

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