When it comes to video marketing, a single video is often not enough. That’s where our video production packages come in.
Instead of just creating a one-off video, we provide a comprehensive strategy with multiple touchpoints that guides your audience through the buying journey, ensuring sustained engagement and effective decision-making.
Let’s dive into the details of our Starter, Basic, and Premium packages to show you exactly what you get at different investment levels.
Why Choose a Package Over a Single Video?
The main reason for opting for a video production package is strategy. The main reason for opting for a video production package is strategy.
While one video can convey your message, a single asset will only take your audience so far.
Video marketing works best when it’s part of a multi-touchpoint strategy that guides prospects from the initial introduction all the way through to conversion.
While one video can convey your message, a single asset will only take your audience so far.
Video marketing works best when it’s part of a multi-touchpoint strategy that guides prospects from the initial introduction all the way through to conversion.
Here’s why it matters:
- Strategy Matters: A video isn’t just something you use for marketing; it’s actually a key piece of your overall plan to guide potential customers through your buying process.
The smoother your journey is, the quicker and easier your sales process will flow.
By creating various videos that cater to different customer needs at each stage of your funnel, you’re making sure that your content really resonates during every part of your audience’s decision-making journey. - Cost and Time Efficiency: Packaging videos together helps save time and money.
You pay for everything you need for one set price instead of paying for every video separately, and the process is completely managed and streamlined, so saving time on coordination and changes.
Furthermore included in our premium package are unlimited revisions and six-month support, enabling the content to be improved free from constraints and updated should any changes occur later on. - Multiple Touchpoints: The more your audience sees your brand and interacts with your content, the more likely they are to convert.
Buying journeys are longer than ever, with prospects now driving the process by conducting their own research.
In the past, sales reps held all the power as the sole source of information.
Today, however, clients can access everything they need with just a few clicks.
Each video becomes a critical touchpoint, increasing the chances of turning prospects into customers.
On average, a client needs at least seven hours of interaction with you and your product before converting into a paying customer.
Video Production Pricing Packages: What You Get for Different Budgets
Investing in video marketing is no longer optional—it’s essential.
But creating just one video without a strategic plan is like building just one section of a highway, with the other parts riddled with potholes.
Your audience might see your content occasionally, or just one video, but without consistent and engaging touchpoints, their journey to conversion becomes frustratingly inconvenient.
That’s where our tiered video production packages come in.
They’re designed not just to deliver stunning visuals but also to establish a seamless “highway” that connects your prospects to your products.
The easier the ride, the quicker—and more confidently—they’ll make a decision to work with you.
Here’s a breakdown of our Starter, Basic, and Premium packages, designed for different budgets and business needs.
Package Breakdown
Basic Package – $3,900
The Basic Package is perfect for new businesses or startups looking to make a strong first impression.
It’s designed to help you showcase your product and get noticed by potential investors or early adopters – without spending too much of the precious and limited resources you currently have, for maximum efficiency and ROI.
The goal here is to build lean and be as efficient as possible.
Here’s what you get with the Basic Package:
Explainer Video
This video is a clear, concise introduction to your business or product.
It explains who you are, what you do, and why people should care, all in under two minutes.
Good for your investor pitches, sending out before the sales calls, and using as cold email outreach.
Fast, straight to the point and versatile – must have for any company, of any size.
Demo Video (Deep Dive)
This format takes a closer look at your product or service with a step-by-step guide.
This is great for sharing with prospects looking to understand how your offering works in more detail, without the need for you to maintain an in-house sales team or handle all the demos on your own.
What a timesaver, right?
Cutdowns and Resize
Remember when we were talking about multiple touchpoints?
This isn’t just about the video itself; it also includes different parts or cutdowns of the videos, as well as individual illustrations or frames.
We make sure to create different versions of your videos for various platforms, so your content is just right for social media, websites, and email marketing.
This way, you can really maximize your reach!
Distribution Strategy
Finally, you’ll get a customized strategy that shows you the best ways to share your videos on various platforms.
Plus, there are some handy tips to help you boost your ROI, along with extra advice that’s just right for your niche and industry.
Starter Package – $5,900
The Starter Package is great for businesses looking to expand on what they’ve started and really connect with their customers.
If you want to showcase certain features, respond to customer inquiries, or dive deeper into product details, this package is just what you need.
What’s included:
- Explainer Video: Similar to the Basic Package, this video is designed to explain your business, but with a sharper focus on targeting your specific audience.
Unlike the Basic Package, it doesn’t need to cover multiple elements like the problem, the statement, and the solution all at once.
This flexibility allows us to dedicate more time to exploring the problem in depth, knowing that other video formats can be used to convey additional details. - Demo Video (Deep Dive): The detailed breakdown of your product or service continues to be a focus, helping prospects understand exactly how it works and why it’s valuable.
- How-To Videos for FAQ: This is one of the formats that come into play with the basic package. Address common customer questions with helpful, engaging videos.
These could be tutorials, product walkthroughs, or answers to frequently asked questions—great for building trust with your audience.
If you don’t have a customer success team, most likely you receive a lot of requests which fall on the shoulders of your sales, account and marketing team.
Having a video like this will offload some of the burden.
And if you do have a customer success team, they and your customers will greatly appreciate resources which are simple and convenient, accessible with a few clicks. - Cutdowns, Resize, and Localisation: Adapt your videos for different devices, platforms, and even languages.
Localisation helps you reach a global audience, making sure your content speaks to a broader demographic. - Distribution Strategy: Just like the Basic Package, we include a strategy for getting your videos in front of the right people and maximizing their impact.
The Starter Package offers more customization and reach than the Basic, making it ideal for businesses that need to address a wider range of customer concerns and take their marketing to the next level.
Recommended article Premium Package – $8,900
The Premium Package is perfect for businesses looking to elevate their video marketing game.
It has all the features of the Starter Package and takes it a step further by crafting a thorough, multi-touchpoint strategy that guarantees lasting engagement.
Plus, you get unlimited support for up to 6 months after the video is made, so you can make any last-minute updates or changes to the product.
Most of the videos from the previous package really have to carry the weight on their own, ensuring that each one can stand alone.
For this one, we’re creating a universe of assets that connect and build on each other, making for a continuous and logical viewing experience.
If you want to really make your videos stand out and build a strong brand presence, this is the package for you.
This really highlights the importance of a multi-touchpoint strategy we talk about —connecting with them from different angles to build credibility.
Here’s what you get:
- Explainer Video: A polished, high-quality video that clearly communicates the essence of your brand, perfect for drawing in new customers.
- Demo Video (Deep Dive): A deeper dive into your product or service, giving prospects a thorough understanding of how it works and how it can benefit them.
- How-To Videos for FAQ: These videos are essential for customer retention.
They provide valuable information that can keep your audience engaged and informed, increasing the likelihood of conversion. - Short Brand Awareness Videos: New in this package: Short brand awareness videos designed to be brief, impactful, and highly shareable.
Each video focuses on a different problem statement, aiming to be quick, engaging, and attention-grabbing.
They’re perfect for boosting brand visibility and connecting with potential customers in a memorable way. - Unlimited Revisions and Support: Get full flexibility with unlimited revisions on all your videos for up to six months.
We understand that priorities change, and we’ll work with you until you’re fully satisfied with the final product.
The Premium Package is perfect for businesses looking to create a solid, consistent brand presence and keep the engagement going across various platforms.
It really has everything you need—perfect for businesses that want to make a real difference.
This is pretty much the best way to get in-house video expertise without going all out and hiring a full team of video producers, project managers, graphic designers, and motion designers.
Also, you create a collection of on-brand assets that you can use again for various video formats and content as you go along.
Some agencies give you hands and a to-do list—guess who’s the project manager now? ?. We bring the brains, the plan, and the execution. No guesswork, no wasted budget.
Step-by-Step Package Comparison
Here’s a quick visual comparison – making it easy to see what you receive in a single glance.
Why Multiple Touchpoints Are Crucial
Making videos for various stages of the customer journey helps you keep your audience interested all along the way.
Imagine your marketing funnel like a road, where your videos act as the signs that help steer your audience toward the finish line.
If there aren’t any signs, your audience might get a bit lost or start to lose interest.
Having more touchpoints really boosts your chances of keeping your audience engaged and moving ahead.
When you go for a multi-touchpoint strategy, you’re not just making videos; you’re crafting an experience that really influences decisions.
So, in the end, it’s all about making it easier, quicker, and more reliable for your prospects to become customers.
Ready to Create a Video Marketing Strategy That Works?
Choosing the right video package depends on your goals and where you are in your marketing journey.
Whether you’re just starting out with the Starter Package, building deeper engagement with the Basic Package, or ready to go all-in with the Premium Package, we have a solution that will fit your needs.
At Zelios, we provide tailored expertise for industries like AI, SaaS, Crypto, and more, crafting solutions that align seamlessly with your existing content and business goals.
Reach out us to discuss how we can create a customized video marketing strategy that ensures your business doesn’t just compete – it stands out.
Select the video type that aligns with your marketing objectives, and receive an immediate high-level estimate of the production cost.
